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Not All Mattress Stores Are the Same

by Bill Welles

Let’s be honest—shopping for a bed in a typical mattress store feels awkward and uncomfortable. Sleep is an inherently private experience, so an entire showroom full of people watching you doesn’t make for a relaxing test run.

You try to avoid getting footprints anywhere or thinking about those who have tested this mattress before you, hoping to find the right fit. As uncomfortable as it might be, it’s also counterintuitive. For such a large investment, mattress testing doesn’t always lead to the best selection.

The minute you walk in the door you’re faced with a handful of pitfalls. Between walking back and forth through the maze of a showroom, eager salespeople looking to make their next mattress sale, mattress shop turf wars, higher mark-ups, and more jargon than facts, it can be a stressful and invasive experience. This is where Mattress Land is different.

What’s Best for the Customer

At Mattress Land, the first order of business is to understand who each customer is and what they need to achieve the very best sleep. We provide the most proven, reliable tools and industry-leading training to help our Sleep Advisers coach and guide our customers at the highest level. Oh, that’s right, we forgot to mention—we don’t have salespeople, we have expert Sleep Advisors who are committed to BedFIT technology and testing products to find an exact match for each customer’s sleep profile.

Real Value

The mattress shopping experience can be confusing wherever you go with hundreds of styles and brand choices, but Mattress Land offers a truly differentiated shopping experience, eliminating the guesswork associated with the process by offering products that pass our BedFIT-certified testing process.

We do all the research and validation for you so you’re not stuck mattress hopping in a sea of white rectangles, laying on each one for a moment to guess what “feels” right for you. We weigh the quality, comfort, support, price, and your unique profile to create the true meaning of feel. We want to add value to our product and your shopping experience equally.

Sleep is Our Business

For most mattress retailers, they’re in the business of making money. At Mattress Land, we’re in the business of providing quality sleep and expert care. This foundation is only possible when each customer is properly fit with the proper sleep equipment. This means, finding the right pillow also specified by the BedFIT certification, choosing your power base to find the perfect sleep position, and informing each customer about the environment in their home before and during sleep and how that can make a difference. We don’t want to sell a product, we want to sell the way you feel waking up after a great night’s sleep.

Team Sleep

Sleep is about much more than closing your eyes and resting your head on a pillow—it’s about passion. We would not have the credibility to make recommendations to our customers if we did not do our homework about sleep, and not by salesmanship, but by commitment. With every new Sleep Advisor, proper training is the number one focus. Each team member must have this training and passion for sleep before interacting with any customer. This is the only way to ensure you are receiving the proper experience either in our stores or in any community we serve.


We genuinely care about connecting with your community. We serve smaller local cities and understand that each is made up of different cultures and needs. There is no large corporate stranglehold—we know the names of every Sleep Advisor, every delivery driver, and every service representative who interacts with our customers. It’s important to learn what is important to these families and communities alike. We strive to listen to our residents and always serve them in a positive manner—including supporting local churches, charities, and social activities.

The lifeline of Mattress Land starts with transparency. It’s the main ingredient of our value system that always holds true. If you have a concern, issue, or question about sleep, you can contact us at any time. Visit Mattress Land today to see for yourself what our store is all about. Our expert staff will be sure to make your next mattress-shopping experience your best one.